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Yes, you can make money online easily when you opt for online writing jobs. If you are looking for such a job, things don’t become slow, difficult and expensive. Unlike conventional writing jobs, the online version allows you to work right from comfort of your home and get paid as well. Depending upon your choice, you can select a topic you are comfortable with. This job offers immense flexibility. For instance, you can choose your topic; decide on number of hours you wish to work, work from home or a café.

There are many writers who make money online working in different job profile. For instance, you can become an article writer write short news items, themes and topics. Then there are ghostwriters who are basically writers that have a specialization to write for another person portraying as if they are that person. Presently, the freelance writers are in great demand. The number of freelance writers available is increasing every second as it offers numerous benefits. For example, you can select the topic and when the work gets finished, you can start another writing assignment. Similarly, here you have the freedom of deciding from where to work, when to work and how long to work.

Of course, when it comes to freelancing job, you ought to focus on your freelancing skills. To begin with, you are expected to offer quality writing in order to meet all needs of the client. Ability to express your ideas in a concise, clear and correct manner can bring an instant fame as a perfect freelancer. The articles you write needs to generate substantial interest among the readers. If you are writing for online businesses, make sure the articles are SEO optimized. This is partly because these businesses use the articles to meet online business promotional needs. If optimized accurately, the websites end up receiving good number of viewers and top ranking in search engines.

These days, a lot of websites need fresh content at regular intervals. The content in question could be anything – blog post, article, guest post, forum posts, and more. This means there is no dearth of writing assignments. All that you need to do is to browse the internet to find the right work.

Fortunately, there are several websites that are of great help in finding online writing assignments. For instance, you can refer to websites like Freelancer, Upwork or PeoplePerHour to find one job of your liking. Thousands have already benefitted from these sites and you can benefit as well.

In case you are willing to spend a small sum of money, a website like Paid Online Writing Jobs can be of great help. Remember – the site offers you 24*7 customer support and maintains a huge database of available jobs. You just have to spend a little money. This way you can find all relevant information. You can also go through numerous customer testimonials furnished in the website.

Many of us think that Search Engine Marketing (SEM) or paid search advertising, and Search Engine Optimization (SEO) are the same things.
But are they the same?
They aren’t.
SEM is basically a kind of Internet marketing.
Here, you promote a website by boosting its visibility in the Search Engine Results Pages (SERPs), primarily through paid search or advertising.
SEO–on the other hand–is the optimization of pages through organic and non-paid methods, through content & social media promotions.
But we will talk about the difference, in detail, later.
Let’s first figure-out what SEM is!
It’s the procedure of getting traffic and visibility from the search engines, through both paid and unpaid efforts.
It powers and improves the reach of the search engines so that you get more clients–at the right time and the right place.
Search Engine Marketing covers:
A. SEO: This helps you get traffic through unpaid or free listings. It works on website content and site architecture, and improves rankings in the SERPs to boost pay per click (PPC) listings.
B. SEM: For it you have to purchase traffic through paid search listings.
SEM is also called:
A. Paid search ads
B. Paid Advertising
C. PPC (Pay-per-click)
Though Google Ads is the most commonly known and used paid search tool, you will help your internet marketing cause further if you use Bing or Yahoo also.
SEO and SEM: Which Is Better?
Coming back to the differences, the key difference between the two is that SEO is simply a component of the SEM. Besides SEO, SEM includes many other search marketing strategies as well, such as PPC and Social Media Marketing (SMM).
While SEO is increasing the amount of website visitors, via getting the site to fetch high results on search engines, SEM is the internet marketing that boosts a site’s visibility via organic search engines results & advertising.
An additional key difference between the two: with SEO you will have to be patient and wait for the results; with the PPC, you can hope for instant results.
Don’t use the terms SEO and SEM interchangeably.
The reason: even though they work side by side, they are anything but the same term.
SEO or SEM: Which Marketing Tactic Is Better?
As per some of those in the know, if we compare the two, organic SEO has an edge.
However, which fetches better results may depend on your general Digital Marketing targets.
SEM cannot thrive minus organic SEO.
Still, PPC (a component of SEM) may make more sense, vis-à-vis SEO in many specific cases.
For instance, in case you are first launching a site, and are keen to get high visibility at once, launch a PPC campaign. It will take less time, vis-à-vis SEO.
Still, it wouldn’t be a wise idea to focus ONLY on PPC and ignore SEO completely.
Granted organic SEO may take more time to produce results. But it will cost less eventually even as you will be able to establish a search credibility that, perhaps, you may unable to get with PPC.
If your websites rank high in the organic results for their target keywords, you will get free traffic 24/7, industry recognition, and enjoy all the benefits of SEO.
Besides, with more appearances in the searches organically, you will enjoy the option of focusing your SEM efforts on other keywords to expand your reach.
Effective SEO will make your site swift & user-friendly as well.
What tilts the pendulum further towards SEO is that Google follows a system known as Quality Score.
If Google finds that people click and then they go away thanks to not-too-good experience, you will have to pay more for every click.
To wrap it up, in case you want to attract traffic fast, begin with Search Engine Marketing, but work on your SEO simultaneously.
Generate a long-lasting and guaranteed online business with effective SEO!
Don’t rely solely on paid traffic!

This Article was originally Published on DigitalSanthosh

A Digital Marketing Expert should always try to make the best Personalized strategies while promoting on Digital Media Channels. Because the audience likes to interact more with Personalized promo rather than a Generic Promo. A Promo Can be Personalized on the basis of the user’s behaviour on the website, audience demographics, audience loyalty towards a brand etc. In this article let’s understand some practical tips that can help a Digital Marketer to create the best-personalized promo strategies.

Personalized Promo Strategies on Facebook

Let us take the example of a Popular Brand Known as IndiaCakes. This brand is in the selling of Cakes, Chocolates, desserts etc. If we properly analyze IndiaCakes Facebook Marketing strategy one can come to a conclusion that this brand is spending it’s marketing resource and efforts to make Generic Promo strategies.

You can take a look at the below-given screenshot for more reference on this.

Also, you check out their Facebook page to analyze their strategy.

A Brand Using Generic Promotions
So, then the questions that arise in your mind is that “what is actually recommended for this brand to make a personalized promo?”.

The Solution for this would be to target the audience who have their birthdays and anniversaries on a nearby date. And Include a personalized Advanced Wishes Including in the Promo Ad copies. Through Facebook Demographics Targeting, one can easily target the Audience who have their birthdays in a nearby date.

To refer to the practical illustrations of these things please do refer to the screenshot attached below.

Targeting Audience having their birthday’s Nearby
Also, Facebook Custom Audience data can also be used to create good personalized promo strategies.

Creating Personalized Promo Strategies for AdWords Display Network Campaigns
The AdWords Display Network is a great platform to build Brand awareness. It has various features like Display Planner, Affinity Audience List, Remarketing List etc.

Making use of AdWords Remarketing List one can create good personalized promotions.

For example, Let take the case of a popular computer training company known as Jetking Infotrain. Jetking provides various training programs to their students that include python training, Java training etc.

Assume that a College student known as Ramesh Visits Jetking website Homepage and Clicks on pages related to Python training course.

Jetking can make an amazing personalized promo strategy for targeting these college students, instead of Just showing out a regular generic ad with a Headline “Learn the best software course from India’s #1 training company- Jetking” blah, blah.

AdWords provides an opportunity for Digital Marketers to make use of age-based demographic targeting method and target affinity audience (Remarketing List) as well.

A professional Computer training company like Jetking can create an amazing personalized Promo by targeting their website visitors of the age group of 17-21 who would perhaps be College students like Ramesh. They can create an amazing personalized promo with an Ad headline like “Learn Python from Jetking when you are still in college and Get one step closer to your dream Python Programmer Job “.

Sending Personalized Promo through E-mails.
Before sending any E-mails to your List Subscriber, ensure that you have a highly segmented List of Subscribers. Because E-mail List Segmentation would, in turn, create an opportunity to send personalized promotional e-mails to the subscribers.

Another method to send Personalized Promo E-mails is by analyzing the user’s behavior on your website. This can be done with the help of Google Analytics.

Suppose, Let us take a real-world example of a Popular Freelancing Web Platform known as Fiverr. A User of Fiverr just logged into his account and searched for the Term “Facebook Ads expert”.

Then he Just logged out of the session and later checked his Gmail Inbox.

Fiverr had sent him a Personalized Promo E-mail because of the User’s behavior on the Fiverr Platform. The E-mail has a Subject line as “Looking for Facebook Ads?”.

Fiverr

After opening the E-mail the user sawed a personalized message from Fiverr stated as “It seems like you were searching for: Facebook Ads”.

The message was followed by a bunch of Top Performing Facebook Ads Gigs on the Fiverr Platform.

Fiverr Personalized Promo
The use had received this e-mail because of the fact that he had searched for Facebook ads gig on Fiverr Platform. Here in this case, most importantly Fiverr is actually trying to Personally assist the Customer to choose & buy the best Performing Facebook Ad Gig.

These type of personalized e-mails would send a strong signal to the customer’s mind that the Fiverr brand Cares a lot about their Customers and is hence trying to assist the Customers Personally.

If you have your in-house marketing team, you may still need to hire the services of another agency. Although you need to spend quite a bit of money for hiring the services of these companies, it is important to keep in mind that the benefits are greater than the risks. In this article, we are going to talk about 4 signs that you should look for before hiring a digital marketing agency.

1. You can’t handle everything yourself

As a business owner, you have a lot of responsibilities. Therefore, you may not have enough time to handle social media, email marketing, and web updates. After all, you may not have expertise in all the areas of your business.

As your business grows, it will become even more difficult for you to manage everything. Therefore, we suggest that you divide your workload and hire a good digital marketing agency.

2. You Can’t Plan Ahead

If you think that one month of learning is enough to help you handle your business, you are mistaken. If you want to put together a marketing campaign, make sure you have both short-term and long-term goals in place.

Therefore, if you work with a reputable digital marketing agency, you will be able to set your goals for the next 12 months. If you don’t have enough time to set these goals for the next 12 months, you should hire a digital marketing agency.

3. Your Sales have Decreased

If you have experienced a reduction in your sales, you may want to hire a good digital marketing agency. The service provider will help you put together an effective inbound marketing strategy. With this strategy, you can target your primary customers.

According to 61% of marketers, their biggest concern is driving traffic and getting leads. For your team, the lower return on investment may cause frustration. Therefore, if you work with a marketing agency, they can help you create a plan to make an integration between your marketing strategies and sales process. This will help you generate leads and save plenty of time.

4. Your Website has Lost all the Ranking

If you have not updated your website for more than 2 years, make sure you get a new website to stay competitive. Today, Google ranks websites that are responsive and mobile-friendly, which means the website must fit the displays of common devices, search as a smartphone, tablets, and desktop computers.

If your website is not mobile-friendly, you might miss out on a lot of prospective customers. Plus, it will keep your website from getting ranked in major search engines.

Long story short, you may want to look for these four signs before you hire the services of a good digital marketing agency. Hopefully, these tips will help you get the most out of your digital marketing campaigns. Make sure you follow these tips when making your ultimate decision.

What is life coaching?

It’s motivating people to change something in their lives so they can experience greater joy and less pain. It can be in any area of a person’s life, and different areas of life overlap and influence each other. A relationship problem can affect finances, and vice versa. A health problem can affect a career issue, and vice versa.

So, probably he first thing to consider once you’ve decided to become a coach is:

“Do you want to be a general life coach, or do you want to specialize in one area?”

The main areas of a person’s life are:

· Health

· Relationships

· Personal Development

· Career

· Finances

· Spiritual Development

If you have experience in one area of life where you solved a problem that many others have, then you might want to specialize in that area. For example, if you taught yourself some ways to get through a divorce amiably, you could coach others on how to do that. Or, if you developed a technique for recovering faster from cancer treatments, you may want to share that with others.

Or you may have training in a specific area. For example, you took a training in how to help someone change their diet by using specific techniques you are now certified to teach. Then you may want to use a specific title for your coaching, such as “Massey Method Coach.”

But if you want to coach a person in all areas of their life, then you may want to call yourself a “General Life Coach,” a “Personal Growth,” or a “Personal Development” coach.

No matter what you choose, your job as a life coach is to motivate people to take action to change their lives for the better. You do that with methods, processes, accountability and inspiration to do the work. The problem is that most people want change, but they don’t want to do the work. So they hire a life coach to help them stay motivated while they do the hard work.

In fact, about 90% of people pay for life coaching just to hold them accountable. But they also want you to be an expert in the area they are working on. So it’s important for you to get proper training.

Notice I didn’t say get “certified.” There are many certification programs for life coaching. But there are also courses that aren’t for certification but may be helpful. So just be aware of that.

What’s important is that you get the necessary training, so you know how to deliver life coaching to clients. And, if it’s a certification program, that will just add to your credibility. Or you may be someone who has had a lot of experience in coaching already, and that in itself may be enough credentials.

Most people won’t ask for your credentials, but if you have them, it’s good to display them on your website and in your email signature.

Launching Your Coaching Business

Starting any kind of business can be fulfilling, but it also can involve hard work, difficulties and challenges. Having an awareness of where the obstacles in the road lie in a life coaching business, gives you an advantage. So I’ll share some basic information you need to know when launching.

There are several components that need to be in place in order to start and run a life coaching business:

1. An entrepreneur mindset

2. A coaching process/program to offer

3. Basic bookkeeping skills

4. Business systems

5. Tools for running a business online

Let’s dive a little deeper into each one of these.

1-Mindset is half the battle.

When starting any kind of business, you need to have an entrepreneurial mindset. That means making decisions based on statistics and not on emotions. It definitely means doing income-producing activities such as, market research to determine the needs of your audience, rather than only doing easier and more fun activities.

Most of the entrepreneurs I’ve met who are not having the kind of success that they desire, have a problem with their mindset. I can sense it when I hear them talk about their business. Unfortunately, they aren’t aware of their mindset, so they don’t know that it’s the problem. Before their finances improve and their business thrives, their attitude toward business needs to improve.

Mindset is something quite intangible. You can’t just say, “Oh, you’re spending too much money; that’s your problem.” Or “Your conversion rate isn’t high enough to justify your advertising expenses.” Those are tangible problems. Mindset is illusive, and harder to pinpoint.

One way to discover if your mindset is aligned with your business is to try to uncover any hidden beliefs that are holding you back. Beliefs that don’t support your desires are the main culprits that can keep you stuck in an undesirable situation. But beliefs are just thought patterns that are habitual. This is good news because habits can be changed. The best way to change a belief is to substitute a new one that’s more in alignment with your desires.

Just like being in any long-term relationship, as an entrepreneur, all of your issues will come up and need to be dealt with. One common issue is your relationship with money… how much you think you deserve, how much you can ask for, how much you can keep, and how you treat money in your personal life.

Another major issue that comes up is lack of self-confidence. The best way to handle this is to coach 10-20 people. It doesn’t matter if it’s a practice session or a 6-month program. You will learn a lot from your first coaching clients and it will also give you the potential for referrals, more confidence, and possible revenue.

A third issue that can come up is in how you handle stress. Do you stay calm and strong when a client is venting on a stressful experience, or do you get caught up in their drama? Do you leave the office and your business behind you at the end of the day and relax with family/friends, or do you tend to “take your business with you” and think and strategize too much on your off time?

One thing that happens when running a life coaching business is that you find you must adapt and evolve with it. Things happen that force you to either change something in your business or change something in yourself in order to move forward. And it’s helpful to know how to keep a positive attitude.

2-Your Life Coaching Program

Besides developing the right mind-set, you need to develop a program to offer clients. It may be the process you developed when you solved the problem that you now can help others with. It may be a method that you got training on. Or it could be a combination of the two.

Planning out your program in advance is necessary in order to have something concrete to offer in enrollment conversations (discovery calls). And you need to plan out what results your clients can expect to have from your program.

Here are some steps to consider:

· How long your program will last? One-to-one coaching programs range from a few weeks to a year or more, depending on the depth of the information and the outcome clients will achieve.

· What steps does the client need to go through to achieve the desired results?

· What tools will need to be included in your program?

· How will you connect with your clients, and when and where will the contact happen? Will you deliver via phone calls, zoom calls or email support?

The bottom line here is:

What will make your clients feel supported, without causing you to burnout?

Pricing your services

Perhaps the most difficult decision to make when it comes to your private coaching program is pricing your services. That may take market research.

Beginning life coaches might charge as little as $97/month, while top business coaches can easily command $40,000, $50,000 or even $100,000 per year. Where will your program fit? It depends on a variety of factors:

· Niche

· Duration

· Outcome

· Your experience level

Once your coaching program is planned out and priced, you will be ready to market yourself.

3-Bookkeeping

Every business owner needs to know how to determine whether they can stay in business, i.e., if they are making a profit. Life coaches are no exception. That’s where basic bookkeeping skills come in. Keep track of both expenses and income on a spreadsheet, or (I suggest) in a simple software program such as, Quicken . Quicken is inexpensive and is all you need for a small business.

Then you need to keep accurate records and track where your money is going and how much you are actually earning. Income always starts slowly, and you may have more expenses than income at first. But there are so many low-cost or even free tools available that you should be able to keep operating costs to a minimum.

4-Tools for running a business online

The Internet has opened up a “world” of opportunity for life coaches. You can coach anyone anywhere in the world. But that means knowing how to use online tools to market and run your business. Fortunately, there are many helpful tools, resources, and software to make your business life easier. Earlier, I mentioned having a bookkeeping tool.

Here are 5 other essential ones:

a) Website

b) Scheduler

c) Autoresponder

d) Delivery Platform

e) Documents

Website

Some coaches have asked me if they need a website. You don’t necessarily need a website—I have members in my life coaching association who don’t, and they have other ways of getting clients—but it does look more professional to have a website. A simple one is a WordPress site. You’ll need to get a domain name for it and a hosting service. You can start out with a one-page site that just has information about what you do, and your contact info.

There are a number of tools associated with a website. For example, if you want to track how many people come to your site, you can install Google Analytics. There are also a number of WordPress plug-ins that make the operation of your site more efficient. Your webmaster will know what you need.

Scheduler

You’ll also need a way for clients to book appointments with you. Don’t get caught in the “email tag” game! Get a scheduler with a link that you can send to any client or prospect. Basic free tools include Calendy, Setmore, and Squareup.

Autoresponder

If you are running an online business, and are sending traffic to your website through your marketing, not everyone who comes to your site will be ready to hire you. So, you need a way to stay in touch with those people. An easy way is with an autoresponder, such as MailChimp or AWeber. It’s a tool that sends out emails automatically to people who sign up on your website. You write up the emails once, and they go out without any more work on your part. Usually, you’ll need to offer some kind of “freebie” (or “lead magnet”) to get people to sign up for your emails.

Delivery Platform

If you have materials such as PDFs, templates, checklists, or recordings, you’ll need a way to deliver them to your clients. For documents, it can be as simple as using Google Docs. You upload the document and give the link to your clients. But if you want something fancier, you can use a platform such as Teachable, LearnDash, Kajabi, or OptimizePress Member. Using one of these software programs ensures that your materials are only available to people you designate (password-protected).

Coaching Documents

You will also need some coaching documents such as a client agreement, client feedback form, Wheel of Life chart, intake session form, invoice form, client action sheet, and client info form. There may be others that you’ll need depending on your topic.

5-Business systems

You will need to set up several systems so your business runs smoothly.

Here are the ones I recommend:

a) Content Creation system

b) Lead generation system

c) Social media marketing system

d) Sales conversion system

e) Onboarding clients system

f) Client retention system

g) Follow-up system

Content Creation system

The first system you will need to set up is content creation for your business. That means creating valuable content that educates people, tells them what you do, and how to hire you. As you market your business, you will always be creating content. This includes content in your branding, your blogs, your website pages, and your email campaigns, and it all supports lead generation. You will always be creating content to keep your name in front of the people in your audience.

Our businesses also differ in terms of interface with clients. If you do “business to business” transactions, the number of people you interact with on a daily basis may differ from someone whose business relies on interacting with consumers. Appointments may be more practical in some instances than others. You have to tailor-make how you manage access to your particular situation if you are to eliminate distractions. Having said that it is important to note that some people do not mind spending the whole day at the office entertaining friends, visitors, and casual acquaintances dropping into the office whenever they feel like it. Do not be that kind of person. It sets the wrong kind of example to junior staff and can harm one’s productivity because these people take up time that you do not have and besides you want to cultivate a professional environment.

The demands of the day are enough to fill the eight working hours available unless if you tend to stay back and play catch up. How do you stay competitive in the market if there is no separation between work and play? Anybody serious about success and achieving effective results will put boundaries that are clear so that there is no confusion. Entrepreneurs are more susceptible to this especially when the workplace is easily accessible. The fact that you are your own boss even puts more responsibility on you to maintain self-discipline and self – management. I have written a whole book called, “Achieve More through Self – Leadership. In it I walk you through the practicalities of how you can get better results through managing self.

Appointments are an important way of not only managing time but managing life. They help you become more structured and productive. Some people seem not to be able to honour their appointments. I once attended a job interview that was supposed to start at 10:30am. By 11:30am there had been no communication about what was happening or when the supposed job interview was going to take place. I decided at the point that this company was probably not good enough for me to join because if you don’t respect people’s time you probably do not respect them.

You may be saying appointments are just not for me yet you never rock up at the doctor, dentist, lawyer or hairstylist without an appointment. Why is that the case? Because you simply won’t see the dentist without an appointment. They have given you conditions acceptable to them. We tell the world around us how to treat us by what we allow.

Some people are always available when you want to see them. If you are always free to see people at short notice, you are probably not that organized. The one who owns a diary will manage the one who doesn’t own one. Why? Because the one without the diary is always available, even though he is very likely to forget important meetings, dates and engagements because of a lack of organization. I used to have a boss who kept a diary and whatever you promised to do in the line of work, he would write down, including the day and time you said he would have it by. You would of-course forget because you didn’t record it like he did and when the time to deliver comes, guess who would be found wanting. It was then that I decided that I do not commit to an action that I am not willing to write down because, what’s written gets done!

You may be saying, “what if my business feeds off the “walk-ins? The fact that your business relies on walk – in customers should not be an excuse for disorder. Sometimes those who drop in unannounced may indeed be potential customers, suppliers, cold-calling salespeople, and even worthwhile business contacts. There is nothing wrong if the call is beneficial to you and your business but I believe there must be a structure and way of doing things that follows certain pre-set principles. I remember seeing a poster in an office that said “if you don’t have anything to do please don’t do it here”. It’s humorous yes, but true. Appointments help to structure your day and helps you allocate time to what’s important. This means you can focus on your most important asset: the paying customer. There is nothing as bad as walking into a place wanting to do business and staff are inattentive because there is just a demand on their time. I am more understanding if the personnel are not busy entertaining social visits at work.

In conclusion, you know your business situation better than any of us. All we can do is make recommendations that will enable efficiency that leads to growth. Some of you may actually need a personal assistant who will put order in your office and focus on the things you are not willing to do that will enable to focus on the highly value things you ought to do such as running a business.

Do you think successful people are just plain lucky?

Successful people did not become successful because they were lucky.

They did not achieve success by accident. Being at the right place at the right time, meeting relevant people, reading the appropriate book, did not come about accidentally or by luck.

Luck is brought about by Labour Under Correct Knowledge.

Successful people prepared themselves. Instead of giving up on anything they started and wanted to achieve they got stronger by learning more.

Success is a methodical, orderly and deliberate process of deciding what you want to do with your life, what are the steps that you need to undertake to get you there, and lastly what you will do once you get there.

One of the most important aspects, if not the most important aspect to success, is the ability to visualise your successful outcome and stay focused on it until you achieve it.

“Imagination is more important than knowledge, knowledge is limited.” – Albert Einstein

Successful people understood the potential power behind knowledge, yet they also understood that, for them to close the gap between where they are and where they wanted to be, they would have to piece together the enigma that is most often referred to as “life”.

They had to build a picture, a vision, of success in their mind, and then go about taking action on creating that envisioned life.

In much the same way, you have to be serious about your present and future, you need to have the knowledge that is required so you, too, may close the gap: you need to be and remain determined to devote yourself to taking massive action to build your business of succeeding in life.

You, too, will need to see the end, your dream and destiny that you desire in your mind’s eye. It is up to you to take the necessary and relevant action to make it all happen. It’s just like going to the doctor with a particular health problem.

The doctor may prescribe a medication for you to take four times a day, yet he cannot be there with you to ensure that you are taking the medication.

It comes back to deciding to be responsible for your life.

Have you noticed how it all stems from that one attitude? Being responsible for your own life.

Your success, your being responsible 100% for you to live your dream life starts here.

When you accept 100% responsibility for yourself and your current life situation, you will have the power to move towards those things you truly desire in life: which is success in all areas of your life.

This life-changing article is about possibilities and opportunities, knowledge and tools. It will help expose your unique course in life.

It will inspire, support and motivate you to excel, to do what successful people do, to have all that successful people have, and to become a shining example of a successful person.

Here, you’re not being told what you couldn’t do, instead you are being told to shoot for the stars. And above all, you are being shown how to shoot for those stars.

“A person is what he thinks about all day long.” – Emerson

Interesting thought, wouldn’t you think? So much so, it’s worth repeating: “A person is what he thinks about all day long.”

Success and happiness cannot happen if you possess the same old thoughts and beliefs.

If you do not change your mind, if you do not get rid of the unsupportive thoughts and beliefs, you will inevitably remain stuck in your old ways. Not much, if anything, will change.

Let’s give you a quick overview on how change comes about:

Your BEHAVIOUR, how you act (or perhaps do not act), controls your success or failure. Your ability to attain high levels of success is dependent upon your actions and behaviours. Your results are the outcome of your behaviour. Now let’s consider where your behaviours come from and what controls them?

Your FEELINGS command your behaviour. Every action that you take is first filtered through your feelings that reside in your subconscious mind. How you feel about something determines what you do and how well you do it. So where do your feelings come from?

Your ATTITUDES create and influence your feelings. Your attitude is your perspective from which you view life. Whatever attitude you have about anything will affect how you feel, which, in turn, affects how you act. Where do your attitudes come from?

Your BELIEFS create, control and influence your attitudes. What you believe about anything will determine your attitude about it, which will create your feelings, and then which will direct your behaviour and action. Belief patterns are so powerful that two people who are in the same situation could perceive things completely differently. It only requires us to believe what we see and how we see it. We all have thousands of beliefs – big and small. And where do your beliefs come from?

Your THOUGHTS create, control and influence your beliefs. Your thoughts are real and are immensely powerful. Everything you accept from the outside world and everything you feed yourself from within is a product of your thoughts. Everything starts as a thought.

So, it goes without saying you need to learn to control your thoughts. And when you do, you will automatically control your beliefs, your attitudes, your feelings and, consequently, your behaviour and actions.

The big secret to success:

Learn to control your thoughts and you will influence your behaviours and actions. It’s all a mind-set. That’s what we’ve been saying all along.

Success is predictable and is not achieved by accident.

Have the mind-set of the successful people and you will achieve success. Believe and it is yours!

“There is a great future in front of you, you can leave your past behind.” – Joel Osteen

Science of success experts have concluded that the brain is a goal-setting organism.

That is fantastic news for us: for whatever goal we give to our subconscious mind, it will work for us day and night, 24/7, to achieve it for us; to make it a reality.

The principal breakthrough that scientists made was that we do not need to waste our precious time and effort trying to change old thoughts and behaviours: we just simply create new ones.

And the other discovery they made was that we can continue to create new thoughts, new memories, new behaviours, new skills, and learn new things for as long as we are alive on this earth.

Now, with the new discoveries in recent years, it has been scientifically proven that our capacity to achieve and succeed literally has no limits.

Our brain has the capacity to continually learn during our entire lifetime.

Our brain can form new thoughts, can have new memories, and can learn new things by the millions, no matter what your age is. By the millions.

That’s how many new things we can learn, that’s how many new skills we can learn, that’s how many new thoughts we can have, that’s how many new behaviours we can adopt.

This is encouraging because there is no limit on your capacity to achieve new things.

No limits whatsoever for the human brain to learn, memorise, develop, achieve and perform at higher levels than ever imagined. It makes no difference what your age is: you are capable of learning anything new that you want to learn.

That adds to what we spoke of earlier: no more excuses.

“The future belongs to those who prepare for it today.” – Malcolm X

Your brain has the capacity to achieve way beyond what was ever thought possible. So now is the time to break out of your limited thinking and start dreaming big and imagining unlimited possibilities.

Becoming successful is not impossible.

It is a choice you make through a decision. Every day, step-by-step, you may climb the mountain of success if you’ve decided to do so, if you’re committed to accomplish what the others think impossible.

Design your future now.

Prepare to receive what you desire.

Thanks to the phenomenal advances made in cognitive science and the development of NLP (Neuro-Linguistic Programming), personal change, personal transformation, has come a very long way.

In fact, personal growth is no longer a mystery.

NLP has brought to light that change, transformation and growth can be fast, reliable, and even fun. It has shown us that we do not need to spend thousands of hours slaving away to increase our creative-thinking abilities.

By practicing a few simple exercises and applications, you can start your creative juices flowing, and you may even amaze yourself at the quality and quantity of good ideas that you can come up with to expedite your success.

It can allow you to achieve something you seek within days and months as opposed to years and decades. That’s the power of the progress science has made on how the brain works, and also how you can have your mind to be your best ally in achieving anything you want.

Learn to live as you like by no longer living as you dislike.

Are you ready to get on the road to success and fulfilment?

Bear in mind, much like everything else in life, success requires practice and massive, consistent action.

“Success doesn’t mean the absence of failures; it means the attainment of ultimate objectives. It means winning the war, not every battle.” – Edwin C Bliss

Do you feel as if you’ve outgrown your circle of friends? Perhaps you do not feel safe or understood any longer. There may be fewer and fewer things you can share with people in your habitual circle, and it leaves you feeling lonely or isolated. If so, you are not alone. Welcome to one of the core dynamics of continuous growth!

As we continue to evolve, many of us struggle with a sense of not quite fitting in with our traditional community or tribe: we may have expanded or changed beyond the borders of tribal norms, and no longer find the same sense of belonging there. Other members may have tightened the tribal rules to foster a sense of security. As a result, we may feel a sense of disconnection or alienation.

In truth, each one of us belongs to many tribes simultaneously: there is your original tribe – the family you were born into – and then there are all the communities of choice you have joined: your work tribe, your social circles, your faith-based community, your neighborhood, and more. These communities are not static; they are in continuous flux because they consist of individuals who are in continuous states of change. When there is a lot of change happening in either the individual or the community, a sense of dissonance results.

How are we to deal with this? First, it is important to recognize that tribal allegiances were historically forged for survival. They were adapted over the course of centuries to ensure the safety and survival of the group. Survival required that individuation be sacrificed for the trade-off of security.

In modern society, the tables are flipped. Whether we enjoy it or not, change is essential for survival at every level of being. The pace of change is driven by technological advances and happens with increasing rapidity: sociologists estimate that more change has taken place in society over the course of the past 100 years, than in the totality of the previous 6,000 years. Individual adaptation now is a requirement for survival, and the pace of individual change does not always match the pace at which our various tribal communities evolve. The resulting dissonance can cause intense friction and pain.

Dissonance also results from confusion between the concepts of ‘connection’ and ‘community.’ We tend to equate one with the other, when they really relate to different qualities. Connection relates to connectivity: the objective physical technology or media that enables us to build community, but which does not represent the quality of that community. Connectivity simply offers the opportunity to connect with others through internet, texting, phone calls, or any other social networking options.

Community is the result of building relationship through meaningful interaction over time. There is no shortcut; it is a process that develops when bonds of trust and intimacy are nurtured and honored.

And here lies a caveat: When we confuse connectivity with community, we depersonalize the sacred nature of true community and start relating to people as objects. Instead of developing intimacy over time, we collect friends on social network sites or try to buy people’s allegiance. Yet friending is simply an act of connecting; it does not create intimacy.

In fact, social experiments indicate that technologically dominated connectivity results in alienation and social collapse over time. In a groundbreaking social experiment conducted by Josh Harris, one of the founders of social networking on the internet, he found that the more people’s private lives were exposed by 24/7 technology, the more their sense of intimacy and relationship deteriorated until the community collapsed in violence and self-destructive behavior.

It is time to revisit our concepts of community so we can create tribes that offer a true sense of intimacy and belonging.

In his 1987 book, The Different Drum: Community Making and Peace, psychologist M. Scott Peck described several core characteristics of true community. Beyond the obvious components of inclusivity, commitment and participatory consensus, Peck pointed out the quality of embracing diversity through realism. When each member contributes their unique viewpoint from a place of humility and goodwill, the community benefits from a broader perspective in which to better grasp the full context of a situation. In other words, mutual tolerance helps members to embrace one another’s different viewpoints as an integral part of the whole, instead of imposing a forced compliance to groupthink or cohesion.

In an environment like this, members experience and express compassion and respect for one another. They allow others to share their vulnerability, to learn and grow, and to express who they truly are. When conflict arises, they learn to resolve it with wisdom and grace. Members listen to and respect each others’ gifts, accept each others’ limitations, celebrate their differences, and commit to find solutions together rather than to fight against each other. Indeed, the true spirit of community is the spirit of peace, love, wisdom and power. The source of this spirit may be seen as an outgrowth of the collective self or as the manifestation of a Higher Will.

Does this description of community sound spiritual to you? It is indeed, because Spirit is the common denominator among all of us, regardless of how separate we feel from others.

As human beings, we often experience a socio-economic sense of separation from others because of different opinions, beliefs, expectations, language, culture, or interests, since each one of us expresses these in a way uniquely different from anyone else. And still, we continue to differentiate! In this ongoing process, we continue to evolve or devolve in response to life. A community that felt like a good fit last year may no longer work today; the places where we felt embraced, now may suffocate us. Over the course of a lifetime, we can expect to outgrow and change allegiances to many of the tribal communities we once belonged to.

And yet, when we transcend the layers of physical appearance, mental beliefs and socio-economic conditioning, we find in the presence of Spirit a common denominator in everyone around us. Perhaps it is time to expand our tribal definitions to embrace a spiritual community that includes all of mankind as children of God.

Mother Teresa admonished her nuns to see Jesus in every leper they encountered, to find His presence as they looked into the eyes of the homeless. When we can look past the issues that divide us to find omnipresent Divinity in each other, we will uncover the foundations of true community.

Spiritual community transcends all socio-economic borders, beliefs and backgrounds. It is inclusive because it operates on voluntary self-responsibility and mutual compassion, and its doors are open to everyone.

Building this type of community takes time: time to listen, to hear, to respond and to participate. Take a few moments to read the description of spiritual community again. Then, make time in your life to foster that type of connection with people who matter to you. You are one of the architects of community in your life, and you can participate in building a tribe where you belong.

What would happen to you if your home life was more organized than it is right now? Can work-life balance be achieved? What are the tools at our disposal? Could scheduling appointments and keeping them at home help us save time and prioritize?

What is the challenge we face? I sometimes find that time spent at home can be the busiest time, especially in the times we live in. Imagine someone working from home, home-schooling children, and sometimes even doing a side hustle. Imagine also the full-time home-based entrepreneur. How do they manage to do all they need to do in a day?. We are living in a time when many entrepreneurs and even company employees have adopted work- at – home culture. This comes with its challenges as the lines become blurred between home and work. These blurred lines and constraints on the limited resource called time result in over-worked, under-rested, burnt-out individuals. Whilst good time management has been encouraged and indeed, embraced in the workplace, I believe more needs to be done in changing the mindset for the elusive work-life balance to be achieved.

What are the tools at our disposal? To manage time effectively at home, there are many interventions one can employ including setting goals for the day, prioritizing wisely, setting a time limit for every task, organizing oneself, and instituting the discipline of appointments. Yes, an appointment at home! We can spend time pontificating on the pros and cons of each intervention, however, I believe we need to focus on appointments and see how this can powerfully change the course of one’s day regardless of whether it’s a workday or weekend. Life is busy as it is without any intrusions. The question is how do you handle the one who announces that they are at the gate. These can be friends, neighbors, a salesman of some product you do not even need. I am not promoting regimentation here but rather a culture of filling your day with what’s important. Everything that we succeed at is because we carefully plan and execute it. I am a firm believer that you cannot manage time if you do not manage yourself thus I implore you to incorporate planning and appointments into your repertoire. I am not talking about something I do not do. I have to achieve many things in a day therefore I set appointments with my work, others, and myself.

Could scheduling appointments and keeping them on the home front help us save time and prioritize? Whereas we have established that it is a normal business practice to set appointments and keep them, we need to abandon the liberal open-door policy of allowing all and sundry to have access to us as and when they please on the home front. Please understand where I am coming from. We each have greatness within us but for us to achieve it we need to culture great habits. Employing the use of appointments at home and seeing only those people you had agreed to see removes non-essential encounters especially during the most productive hours. I know this will vary with culture, geographical region, or even level of affluence, whether you live in a low density or high-density residential area, but doesn’t negate the need to be organized and effective. Controlling access determines how organized you are and how well you will work and rest when the time for scheduled rest comes.

What do we need to do differently? We need to be disciplined and diligent, learn to say no, now is not a good time, let’s make an appointment for next week. What are the benefits of this approach? You are not always fire-fighting to meet deadlines, You are not always tired because you have not taken time out to rest. You have set aside enough time to spend with your loved ones or a loved one. If you are a busy person, I am sure you appreciate what I am saying. Whether it’s time to work uninterrupted, family time, or “me-time”, it takes some kind of order to enjoy it.

I am not saying that those that come unannounced are bad people. No, not at all, they probably are people you enjoy spending time with. Nevertheless, there must be prior communication so that you can attend to your visitor(s) when it is convenient for both you and them. It can be quite disrupting and a whole day can just pass by without achieving anything that you had planned to do.

As we grow older we begin to appreciate that rest and recovery need to be scheduled. The fact that I am relaxing doesn’t mean that I don’t have anything to do. One therefore cannot assume that just because you are at home you are available. Maybe you have scheduled that time to rest. That is important. You need to make an appointment with yourself, spouses need to also set aside time for each other. Parents need to schedule a time to spend with their children. When you have some sort of order in your life you determine who sees you and who you see. It also means that your relationships will be healthy and that makes you a happier person.

In conclusion, I believe that the work-life balance can be achieved. There are many tools at our disposal just like it is in the workplace.I believe we could do more and be happier if we are disciplined enough to make only the commitments we can keep.I am certain that setting appointments and keeping them at home help us save time and prioritize.